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Exquisite detail from 70 to 350mm Optimised optical and mechanical design offers outstanding super-telephoto zoom performance for APS-C bodies (105-525mm equiv.). Impressive G Lens quality is maintained throughout the zoom range, right out to the image edges. All of this is packed into a compact, mobile 5x super-telephoto zoom lens with built-in optical image stabilisation.

Exquisite detail from 70 to 350mm Optimised optical and mechanical design offers outstanding super-telephoto zoom performance for APS-C bodies (105-525mm equiv.). Impressive G Lens quality is maintained throughout the zoom range, right out to the image edges. All of this is packed into a compact, mobile 5x super-telephoto zoom lens with built-in optical image stabilisation.

Exquisite detail from 70 to 350mm Optimised optical and mechanical design offers outstanding super-telephoto zoom performance for APS-C bodies (105-525mm equiv.). Impressive G Lens quality is maintained throughout the zoom range, right out to the image edges. All of this is packed into a compact, mobile 5x super-telephoto zoom lens with built-in optical image stabilisation.

Exquisite detail from 70 to 350mm Optimised optical and mechanical design offers outstanding super-telephoto zoom performance for APS-C bodies (105-525mm equiv.). Impressive G Lens quality is maintained throughout the zoom range, right out to the image edges. All of this is packed into a compact, mobile 5x super-telephoto zoom lens with built-in optical image stabilisation.

Exquisite detail from 70 to 350mm Optimised optical and mechanical design offers outstanding super-telephoto zoom performance for APS-C bodies (105-525mm equiv.). Impressive G Lens quality is maintained throughout the zoom range, right out to the image edges. All of this is packed into a compact, mobile 5x super-telephoto zoom lens with built-in optical image stabilisation.

Life Moves Fast-Don't Miss ItLife's best moments happen fast. To make sure you don't miss them, you need portable, reliable storage. With the SanDisk Portable SSD you can store your content and memories on a fast drive that fits seamlessly into your mobile lifestyle.Fast, Portable, AffordableGet solid state performance featuring 800MB/s read speeds in a portable drive.Save Life's Best MomentsBack up your content and memories on a storage solution that fits seamlessly into your mobile lifestyle.Tough Enough to Travel with YouTake it with you on your adventures-up to two-meter drop protection means this durable drive can take a beating.You'll Grow Attached to ItSecure the drive to your belt loop or backpack for extra peace of mind thanks to the tough rubber hook.Relentlessly ReliableWe devote hundreds of hours to rigorously test every drive - so you know your precious files are in good hands. Now with updated firmware.Live FearlesslyStay unfazed when the unthinkable happens, because you have an extra copy of what matters most, stored on a drive designed for reliability.Note:Your Portable SSD May Require a Firmware UpdateWe have identified a firmware issue that can cause SanDisk Extreme Portable SSD V2, SanDisk Extreme Pro Portable SSD V2, and WD My Passport SSD products to unexpectedly disconnect from a computer.To address and resolve this issue, we have developed a firmware updater tool that allows the needed firmware to be installed, enabling your continued use of the SSD on your Windows and/or macOS device.Visit MFR link to check if your device has been impacted: Western Digital Firmware Update

Life Moves Fast-Don't Miss ItLife's best moments happen fast. To make sure you don't miss them, you need portable, reliable storage. With the SanDisk Portable SSD you can store your content and memories on a fast drive that fits seamlessly into your mobile lifestyle.Fast, Portable, AffordableGet solid state performance featuring 800MB/s read speeds in a portable drive.Save Life's Best MomentsBack up your content and memories on a storage solution that fits seamlessly into your mobile lifestyle.Tough Enough to Travel with YouTake it with you on your adventures-up to two-meter drop protection means this durable drive can take a beating.You'll Grow Attached to ItSecure the drive to your belt loop or backpack for extra peace of mind thanks to the tough rubber hook.Relentlessly ReliableWe devote hundreds of hours to rigorously test every drive - so you know your precious files are in good hands. Now with updated firmware.Live FearlesslyStay unfazed when the unthinkable happens, because you have an extra copy of what matters most, stored on a drive designed for reliability.Note:Your Portable SSD May Require a Firmware UpdateWe have identified a firmware issue that can cause SanDisk Extreme Portable SSD V2, SanDisk Extreme Pro Portable SSD V2, and WD My Passport SSD products to unexpectedly disconnect from a computer.To address and resolve this issue, we have developed a firmware updater tool that allows the needed firmware to be installed, enabling your continued use of the SSD on your Windows and/or macOS device.Visit MFR link to check if your device has been impacted: Western Digital Firmware Update

Get a Whole Lot Smarter About Your Chosen Business Venture! This updated book contains the detailed content and out-of-the-box ideas to launch a successful Mobile Flower Truck Company. This Business Plan Book provides the relevant content needed to become much more knowledgeable about starting a profitable mobile florist shop business. The fill-in-the-blank template format makes it very easy to write the business plan, but it is the out-of-the box strategic growth ideas and detailed marketing plan, presented for this specific type of business, that will put you on the road to success. This book features in-depth descriptions of a wide range of innovative products and services, and a comprehensive marketing plan that has been customized for your specific business strategy. It also contains an extensive list of Keys to Success, Creative Differentiation Strategies, Competitive Advantages to seize upon, Current Industry Trends and Best Practices to exploit...... Plus Actual Business Examples, Helpful Resources, Financial Statement Forms and Alternative Financing Options. If your goal is to obtain the business knowledge, industry education and original ideas that will improve your chances for success in a mobile flower truck business... then this book was specifically written for you.

Are you struggling to find users for your app? Are you tired of browsing the internet for help, just to see blog posts with shallow advice that lack in-depth information?THIS BOOK IS YOUR SOLUTION.It will give you all the knowledge you need to make your app a success. Find out how to make your app visible to your audience on iTunes and Google Play. Understand how users decide which app to download, and learn how to engage them during their decision-making process.This comprehensive step-by-step guide will give you: Various concepts that help you to understand the basics of ASO. Detailed guidelines for researching, validating and implementing keywords. Best practices for designing screenshots, preview videos, and app icons. Expert techniques to bring your app one step ahead of your competitors. Hundreds of examples from the app stores. A huge collection of tools and sources that will make your ASO work easier.With this book, you will learn to do App Store Optimization like the Pros.BOOST YOUR DOWNLOAD NUMBERS NOW!

Social Media and Mobile Marketing Strategy is the first digital media marketing textbook to combine social media and mobile technology with digital marketing strategy planning. It provides a framework that guides students in setting objectives, segmenting and researching potential markets, examining consumer behavior in the digital market space, and using measurement plans to evaluate success and failure. Working from a strong foundation in marketing theory, this text presents a clear set of processes for executing social media and mobile strategies in order to build brand value.

Book is in Used-VeryGood condition. Pages and cover are clean and intact. Used items may not include supplementary materials such as CDs or access codes. May show signs of minor shelf wear and contain very limited notes and highlighting. 1.4

Get a Whole Lot Smarter About Your Chosen Business Venture! This updated book contains the detailed content and out-of-the-box ideas to launch a successful Mobile Flower Truck Company. This Business Plan Book provides the relevant content needed to become much more knowledgeable about starting a profitable mobile florist shop business. The fill-in-the-blank template format makes it very easy to write the business plan, but it is the out-of-the box strategic growth ideas and detailed marketing plan, presented for this specific type of business, that will put you on the road to success. This book features in-depth descriptions of a wide range of innovative products and services, and a comprehensive marketing plan that has been customized for your specific business strategy. It also contains an extensive list of Keys to Success, Creative Differentiation Strategies, Competitive Advantages to seize upon, Current Industry Trends and Best Practices to exploit...... Plus Actual Business Examples, Helpful Resources, Financial Statement Forms and Alternative Financing Options. If your goal is to obtain the business knowledge, industry education and original ideas that will improve your chances for success in a mobile flower truck business... then this book was specifically written for you.

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Updated to reflect the hottest new trends, technologies, and strategies! Much has happened in e-mail marketing since the first edition of this book appeared in 2007. With the dramatic rise of social media and mobile devices, there are more ways than ever to target campaigns and maximize your e-mail marketing dollars. The new edition of this helpful book is full of practical advice, whether you?re an enterprise-level marketer using a third-party e-mail marketing company or small business owner handling everything yourself. Helps you map out an e-mail marketing strategy with reachable objectives Simplifies the process of list-building, message-creation, and results-tracking Offers legal guidance, so you stay compliant with anti-spam laws Shows you how to deliver your message and incorporate social media Explains how to track and interpret results Includes the top ten things you should not put in your messages, and much more Get more out of your e-mail marketing campaigns with this easy-to-follow guide.

Popular with readers from all backgrounds and interest levels, FOUNDATIONS OF MARKETING, 5th Edition introduces you to the essentials and latest trends in marketing with strong visuals and stimulating, timely discussions. Meaningful coverage of current marketing strategies and concepts includes social media, entrepreneurship, sustainability, globalization, customer relationship management, supply chain management, and e-commerce models. Emerging topics, such as social and environmental responsibility, entrepreneurship, and marketing during transitional times depict the changing nature of business, keeping you in touch with and prepared for a competitive world. Illustrating the issues with captivating photos, screenshots, advertisements, and examples from real life, FOUNDATIONS OF MARKETING, 5th Edition also offers a variety of modern learning supplements, such as podcasts, videos, and an interactive marketing plan, to help you develop the practical decision-making skills you need for professional success.

(*Update: Issues re layout have been addressed, and syntax is included for SAS and SPSS.) Increasingly, marketers have to analyze massive amounts of customer data. Marketing models translate that data into information to use for fact-based strategic and tactical decisions. This book covers a breadth of marketing questions and their optimal marketing model for solutions.Chapters include: 1) Introduction to Marketing Models. 2) Marketing Segmentation and Cluster Analysis. 3) Brand Choice and Logit Models. 4) Measuring Customer Attitudes and Factor Analysis. 5) Drivers of Customer Satisfaction and Path Models. 6) Perceptual Maps and Multidimensional Scaling. 7) New Products and Conjoint Analysis. 8) ROI, Experiments, and ANOVA. 9) Diffusion Models and Forecasting. 10) Word-of-Mouth and Social Networks. 11) Marketing Models: Classic Models, Big Data, to infinity and beyond. 12) Introduction to SAS, 13) Introduction to SPSS.About the AuthorDawn Iacobucci is Professor of Marketing at Vanderbilt University (previously Sr. Associate Dean at Vanderbilt, Kellogg (1987-2004), Arizona (2001-2002), and Wharton (2004-2007)). Her research has been published in the Journal of Marketing, the Journal of Marketing Research, Harvard Business Review, the Journal of Consumer Psychology, International Journal of Research in Marketing, Marketing Science, the Journal of Service Research, Psychometrika, Psychological Bulletin, and Social Networks. She edited Networks in Marketing, Handbook of Services Marketing and Management, Kellogg on Marketing, and Kellogg on Integrated Marketing. She is author of Marketing Management, MM, Mediation Analysis, Analysis of Variance (ANOVA), and coauthor with Gilbert Churchill on the lead Marketing Research text.

Unread book in perfect condition.

Directed primarily toward students taking a course on Marketing in the Internet, this text also teaches professional marketers how to engage and listen to buyers, and how to use what they learn to improve their offerings in today’s Internet- and social media-driven marketing environment. With a focus on the Internet and other technologies that have had a profound effect on how marketing is approached today, the book updates traditional marketing coverage with a thorough, incisive look at e-marketing planning and marketing mix tactics from a strategic and tactical perspective.  

E-Marketing is the most comprehensive book on digital marketing, covering all the topics students need to understand to "think like a marketer". The book connects digital marketing topics to the traditional marketing framework, making it easier for students to grasp the concepts and strategies involved in developing a digital marketing plan. With a strategic approach that focuses on performance metrics and monitoring, it is a highly practical book. The authors recognize that the digital landscape is constantly and rapidly changing, and the book is structured to encourage students to explore the digital space, and to think critically about their own online behavior. "Success stories," "trend impact," and "let’s get technical" boxes, as well as online activities at the end of each chapter provide undergraduate students with everything they need to be successful in creating and executing a winning digital marketing strategy.