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The supercharged growth of this low-cost airline has actually changed the way countless people live their lives, whether it be Ireland's new "Ryanair Generation," for whom its cheap flights to Dublin have eliminated much permanent emigration to the UK, or the thousands of Britons now enabled to buy holiday homes in rural France. This is the first book to tell the full story of the Ryanair phenomenon, from its inauspicious beginnings to its current dominance, from the secret of its business strategy to its cavalier stunts and practices. Siobhan Creaton has spoken to Ryanair employees past and present, as well as its top management and those at its major rivals like British Airways and easyJet, to produce an authoritative, objective, and compulsive account of one of the most colorful companies in Europe.

Just a few years ago Ryanair was a tiny, impoverished Irish airline trying unsuccessfully to compete with Aer Lingus using a handful of elderly turboprop planes. In 2003 its share price is so high the company is worth more than British Airways, and with the unlikely business model of selling seats for as little as 99p for the privilege of flying to airports perhaps 50 miles outside the cities they purport to serve, Ryanair has become the most profitable airline in Europe. It is also an airline whose phenomenal success has never been too far from controversy, whether it be its militant lack of sympathy for its passengers when their flight is delayed or cancelled, its robust approach to industrial relations, or indeed the industrial language favoured by its charismatic and buccaneering chief executive, Michael O'Leary - and, most recently, the EU ruling that Ryanair's strategy of getting cities like Strasbourg to pay it handsomely for the privilege of landing at their airport contravenes competition law. But the supercharged growth of this low-cost airline has actually changed the way countless people live their lives, whether it be Ireland's new 'Ryanair Generation' for whom its cheap flights to Dublin have eliminated much permanent emigration to the UK, or the thousands of Britons now enabled to buy holiday homes in rural France. This book tells the full story of the Ryanair phenomenon, from its inauspicious beginnings to its current dominance, from the secret of its business strategy to the cavalier stunts and practices that have led "The Guardian" to dub it "Eire O'Flot". Siobhan Creaton has spoken to Ryanair employees past and present, as well as its top management and those at its major rivals like British Airways and easyJet, to produce an authoritative and objective account of one of the most colourful companies in Europe.

September 2017. Ryanair cancels over 700,000 bookings and its powerful PR juggernaut comes shuddering to a halt. For once, the airline's aggressive and flamboyant CEO, Michael O'Leary, is contrite and apologetic.A month later Ryanair announces increased passenger traffic for October, year-on-year growth and increased profits. Its share price soars. For the moment, it appears, a fundamental shake-up of Europe's biggest airline is off the table. But questions remain about the causes of the debacle and O'Leary's role in it.Michael O'Leary lifts the veil on the wildly successful and wildly controversial Ryanair CEO. Based on extensive research - including with close associates of O'Leary - the book examines O'Leary's personality, beliefs and obsessions and describes how these have moulded the business he runs. Written by a multi-award-winning journalist and broadcaster, with a thirty-year career covering business and current affairs, it is a fascinating insight into the business behind the man, and the man behind the business.'Fascinating book ... very comprehensive' Eamon Dunphy, The Stand  'An indispensable guide for anyone who wants to understand not just where Michael O'Leary and Ryanair are coming from, but where they are going.' Sunday Business Post  'A frequently enlightening unauthorised biography ... entertaining' Irish Independent

What sets the MagicQ MQ70 Compact DMX Lighting Control Console apart is its compact size and powerful capabilities, making it a standout in the realm of lightweight, portable lighting consoles. Designed to meet the hand luggage carry-on restrictions of major budget airlines like Southwest, Easyjet, and Ryanair, the MagicQ MQ70 is the perfect companion for on-the-go lighting professionals.This console boasts a 10.1" multi-touch display, complete with illuminated encoder and fader tracks, providing a user-friendly interface that's easy to navigate. With support for 24 universes, expandable to 48, the MagicQ MQ70 offers a wide range of control options to suit any lighting setup.The MagicQ MQ70 is equipped with three network ports, enabling direct ArtNet and sACN from the console. It also features four assignable physical DMX ports with RDM support, providing versatile connectivity options. With built-in WiFi, this console allows for quick and easy connection to the ChamSys MagicQ Remote focus application, eliminating the need for external networking hardware.One of the standout features of the MagicQ MQ70 is its inbuilt UPS, which protects both the console and the Ethernet switch in case of power failure. Its low power consumption and fanless design ensure silent operation, making it an ideal choice for touring shows, broadcast, theatrical, and corporate shows.The MagicQ MQ70 also offers built-in MIDI input and output, LTC, and audio input for synchronization, providing numerous options for integration with show control and audio systems. It runs the same MagicQ software as other MagicQ consoles, ensuring compatibility and seamless operation across different consoles within the universe limits.MagicQ software delivers powerful lighting control, full lighting visualization, pixel mapping, and HD media playback. It's the trusted tool that lighting designers depend on for everything from simple setups to the most complex shows. Experience the convenience and power of the MagicQ MQ70 Compact DMX Lighting Control Console.

Travel in style with the Piquadro AR Trolley Cabin Bag, designed specifically for female travelers. This cabin bag is perfect for your next Ryanair flight and will fit all your essentials.