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The digital landscape has changed buyers’ habits. Sales professionals now need to develop relationships with decision-makers through social networks to reach them early in the decision making process. Social Selling provides a practical, step-by-step outline for harnessing the skills and techniques necessary to achieve this, including developing a high quality community, building trust, developing authority and influence, and connecting with changemakers. It also discusses enterprise implementation of a social selling strategy, maturity and investment models necessary, risk and governance, and technology platforms. The chapters feature tips, checklists, and theoretical examples.

Item in very good condition! Textbooks may not include supplemental items i.e. CDs, access codes etc.

Updated to include the latest digital camera models, imaging software, and current image proofing and sales techniques, this business guide teaches wedding photographers how to build a profitable business. From formulating a business plan to presenting final images to clients, the strategies presented help photographers avoid the pitfalls that ruin many wedding photography studios. Photographers learn how to define a target demographic—whether that be low-volume big-budget or high-volume low-budget clients—and market to those demographics in print, on the Internet, through networking, and at bridal shows. Customer service tips include how to interview clients to ensure a stress-free and enjoyable portrait experience, conduct presession consultations, and write a contract, as well as presentation techniques for wall-size images, coffee-table–style books, and guestbooks. The featured images and drawings include a gallery of the author's wedding photographs and samples of advertising, marketing, and promotional literature.

Stewart Rogers has made 100,000 cold calls...and lived to tell about it. Now, in Lessons from 100,000 Cold Calls, this veteran sales pro shows salespeople how to cold call their way to success.Compiling his lessons and techniques into an easy-to-useguide, Rogers shows salespeople how to:-Set realistic, yet challenging goals-Build a master database of sales prospects-Write simple yet powerful scripts-Build immediate and intimate trust by phone-Sell concept and credibility in 60 seconds-Sell ethically by phoneFree audio samples available for download online will help readers hone their phone and selling skills. B2B telemarketing is as hot as ever, and Lessons from 100,000 Cold Calls is the one book salespeople need.

Nido Qubein, one of the nation's most dynamic and successful sales educators, has helped thousands of career salespeople reach sales goals they never dreamed possible, now he has a profound message that can change the way you sell-and the way you live.

Book is in NEW condition. 0.48

Secrets The World's Best Salespeople Don't Want You To Know... ... finally revealed by Robert Moore, so that you can TRIPLE your sales - in ANY market!Quick question: imagine yourself closing more deals and making more sales, faster and easier than ever before. How does il feel? Well, that's exactly the purpose of this book: to give you a series of ideas, methods, strategies, and techniques that you can use immediately to make more money. Inside this book, you will learn:How to master the inner game of selling: build unshakeable self-confidence and exceptional social skills...New ways to control your thoughts, feelings, and actions to effortlessly close the most difficult deals!How to blow the roof off your closing rate and your commissions...Effective ways to deal with a prospect's most common objections and overcome them, anytime!How to engage buyers’ emotions to increase their receptiveness to you and your products. .How to pitch your product or idea in just 60 seconds!... and much more!This book is dramatically different from anything you've ever read because it's more of a "field guide" to massive success in sales than a "traditional" book. The reason why is because there's no fluff or filler. It immediately gets down to brass tacks, showing you exactly what to do, how to do it, and why. Grab your copy now!

It wasn't too long ago that sales was seen as an adversarial relationship. Recently, this attitude has seen a 180-degree change as the importance of the client's input to the sales process was acknoledged. Now, the concept of knowing your client has been taken one step further. This guide reveals the hidden techniques that top sales professionals unconsciously use, and explains how readers can master these simple but profound techniques using NLP (NeuroLinguistic Programming), a series of powerful discoveries about behaviour, communication and trusts. It aims for the reader to learn how to speak the language of the prospect's own mind. This book presents an entirely new system of selling based on trust. The first section teaches the reader to become a detective of human behaviour - people have different modes of thinking and how those modes affect their decisions to buy. The reader learns how to reinforce the trust gained, and communicate with clients on deeper, ever more subtle, levels. Using both verbal and physical techniques, the reader learns how to pace sales meetings. Selling can be magic, but a magic based on understanding a specific buying patterns and rules of sales psychology. Every sales person should learn how to establish rapport with ease and assurance, listen to clients more effectively, turn objections into approval and discover a client's buying strategy in minutes.

Techniques of the Selling Writer provides solid instruction for people who want to write and sell fiction, not just to talk and study about it. It gives the background, insights, and specific procedures needed by all beginning writers. Here one can learn how to group words into copy that moves, movement into scenes, and scenes into stories; how to develop characters, how to revise and polish, and finally, how to sell the product.No one can teach talent, but the practical skills of the professional writer's craft can certainly be taught. The correct and imaginative use of these kills can shorten any beginner's apprenticeship by years.This is the book for writers who want to turn rejection slips into cashable checks.

Techniques of the Selling Writer provides solid instruction for people who want to write and sell fiction, not just to talk and study about it. It gives the background, insights, and specific procedures needed by all beginning writers. Here one can learn how to group words into copy that moves, movement into scenes, and scenes into stories; how to develop characters, how to revise and polish, and finally, how to sell the product.No one can teach talent, but the practical skills of the professional writer's craft can certainly be taught. The correct and imaginative use of these kills can shorten any beginner's apprenticeship by years.This is the book for writers who want to turn rejection slips into cashable checks.

Think like America’s #1 sales trainer―and close more deals than ever Stephan Schiffman has trained more than half a million sales professionals. No one understands the sales mindset better. In The Power of Positive Selling, Schiffman provides instruction, tips, anecdotes, and inspiration that are guaranteed to help you overcome negative thoughts, feel confident in any sales situation, and remain positive no matter what happens. Inside, you’ll find 30 surefire tactics to make sure your mind doesn’t devolve into that self-destructive pessimism we’ve all experienced. Learn how to: Believe in what you’re selling Help your client solve a problem Do your research Set the tone for the conversation―and establish the pace Listen before you talk Ask the right questions―for the right reasons Never say, “I absolutely guarantee that” The culmination of a lifetime of sales training excellence, The Power of Positive Selling has all the insight you need to defeat the negativity and dramatically improve your attitude, your behavior, and your sales record.

Buy with confidence! Book is in new, never-used condition 0.64

How many people do you know who have a knack for connecting with others? Very few of us are born with it. The rest of us need to learn it. This book explains in clear, simple, easy-to-understand, common sense terms the skills you need to develop to get your message across in any speaking situation. The secret of winning communication is "likeability". Some people call it warmth. Some call it charm or charisma. Whatever name you give it, likeability can be learned. If you know how to use it to communicate effectively, it will improve your chances for success in every aspect of your life. Arch Lustberg, an acclaimed speaker, teacher and coach has filled this book with practical skills. He demonstrates how you can sell yourself, your ideas and your organization. This book is about how to use your mind, your face, your body, and your voice to win, because in the end likeability wins.

Writings excerpted and condensed from Gardner's notebooks, letters, and memoranda reveal the mystery writer's storytelling skills, including his ideas on character, plot, conflict, and resolution

All the hard-earned storytelling skills of Erle Stanley Gardner, creator of Perry Mason and one of the best-selling writers of all time, are revealed in this informative, entertaining, and instructive book. The authors clearly present and analyze all the elements of narrative character, plot, conflict, and resolution as Gardner used them. Numerous extraordinary charts, diagrams, and outlines makes his hard-earned technical skills available to the reader in practical and useful forms. This book is ideal for Gardner collectors and fans, and equally for students of writing at all levels would-be writers, neophytes, and even published authors for it offers one of the most practical and professional courses ever in storytelling technique.

Writings excerpted and condensed from Gardner's notebooks, letters, and memoranda reveal the mystery writer's storytelling skills, including his ideas on character, plot, conflict, and resolution

Offers projects and advice on a variety of herbal crafts, including herb garden designs, and drying herbs and flowers. The book also advises on locating suppliers, setting up a workshop, and packaging, advertising and marketing. It contains dozens of herbal projects, to make, sell or give as gifts.

In this path-breaking new book, best-selling author and leading go-to-market strategist Larry Friedman provides a practical and battle-tested approach for taking products, services, divisions, or even an entire company to market! Drawing on dozens of examples and best-practices across a variety of industries, 'Go To Market Strategy' lays out a clear and actionable blueprint for building a winning go-to-market plan - one that will enable you to do more business, with more customers, more often, and more profitably. In this book you'll find all of the techniques and tools you need to answer today's crucial go-to-market questions:· Which markets offer the best opportunities for profitable growth?· What do my target customers need? How can I do a lot more business with them?· What mix of channels and partners will help me reach and sell to the most customers at the lowest possible cost? · Do I have the right product or solution? How can I create broader customer interest in my offerings?· Do I have a winning value proposition? What would make the 'message' more compelling - and drive more purchasing activity? 'Go To Market Strategy' is not about incremental change. As Friedman points out, it is for executives seeking nothing less than double-digit revenue growth and the slashing of at least 10-15 percent of selling costs - absolutely realistic results that go-to-market innovators have consistently achieved. This book lays out all of the techniques used by the world's top go-to-market leaders, so you too can achieve those kinds of results, and gain a real go-to-market competitive advantage in your markets. New thinking from the author of 'The Channel Advantage'Offers ready made go-to-market strategic planning for any organizationPractical advice and a revolutionary strategic approach to creating and retaining customers using new technologies and new channel mixes for faster, more efficient routes to market.

The Proven Approach to Prospecting for the Long Sales Cycle It's a fact: 92 percent of C-level executives never respond to e-mail blasts or cold calls . . . so why would you continue to rely on these approaches to generate new business? If you're like most sales professionals, it's time to transform your selling method by listening rather than talking and by asking questions rather than stating opinions. In short, you need to be customer-centric. This revolutionary new guide will show you how. The CustomerCentric Selling Field Guide to Prospecting and Business Development gives you the tools and methods necessary to refocus your energy from blindly delivering sales pitches to developing lasting relationships with profitable clients. This clear, concise, and proven-effective field guide covers: The six steps to prospecting success Calculating pipeline strength and requirements Successfully engaging decision makers at the "point of need" Ways to develop and deliver a sales-ready message How to leverage relationships through social networking The CustomerCentric Selling Field Guide to Prospecting and Business Development provides the tools you need to improve prospecting and business development effectiveness. Most important, it helps you increase productivity, win more business, and develop lasting relationships with your ideal customers.

Book is in Used-Good condition. Pages and cover are clean and intact. Used items may not include supplementary materials such as CDs or access codes. May show signs of minor shelf wear and contain limited notes and highlighting. 0.72