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How does a blatant lying in TV commercials—like Joe Isuzu's manic claims—create public trust in a product or a company? How does a company associated with a disaster, Exxon or Du Pont for example, restore its reputation? What is the real story behind the rendering of the now infamous Joe Camel? And what is the deeper meaning of living in an ad, ad, ad world? For a decade, journalist Leslie Savan has been exposing the techniques used by advertisers to push products and pump up corporate images. In the lively essays in this collection, Savan penetrates beneath the slick surfaces of specific ads and marketing campaigns to show how they reflect and shape consumer desires.Savan's interviews with ad agencies and corporate clients—along with her insightful analyses of influential TV sports—reveal how successful advertising works. Ads do more than command attention. They are signposts to the political, cultural, and social trends that infiltrate the individual consumer's psyche. Think of the products associated with corporate mascots—the drum-beating bunny, the cereal-pushing tiger, the doughboy—that have become pop culture icons. Think cool. Think of the clothing manufacturer that uses multiracial imagery. Think progressive. Buy their worldview, buy their product. When virtually every product can be associate with some positive self-image, we are subtly refashioned into the advertiser's concept of a good citizen. Like it or not, we lead "the sponsored life."

Hardcover. Debates about the value of the 'literary' rarely register the expressive acts of state subsidy, sponsorship, and cultural policy that have shaped post-war Britain. In State Sponsored Literature, Asha Rogers argues that the modern state was a major material condition of literature, even as its efforts were relative, partial, and prone to disruption. Drawing from neglected and occasionally unexpected archives, she shows how the state became an integral andconflicted custodian of literary freedom in the postcolonial world as beliefs about literature's 'public' were radically challenged by the unrivalled migration to Britain at the end of Empire.State Sponsored Literature retells the story of literature's place in post-war Britain through original analysis of the institutional forces behind canon-formation and contestation, from the literature programmes of the British Council and Arts Council and the UK's fraught relations with UNESCO, to GCSE literature anthologies and the origins of The Satanic Verses in migrant Camden. The state did not shape literary production in a vacuum, Rogers argues,but its policies, practices, and priorities were also inexorably shaped in turn. Demonstrating how archival work can potentially transform our understanding of literature, this book challenges how we think aboutliterature's value by asking what state involvement has meant for writers, readers, institutions, and the ideal of autonomy itself. This book tells the timely and much-needed story of the state's interest in supporting literary production in post-war Britain. Working with unexamined sources it charts the forgotten record of state sponsorship into conversation with Britain's transformation into a successful multicultural democracy. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.

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How should state-sponsored atrocities be judged and remembered? This controversial question animates contemporary debates on transitional justice and reconciliation. This book reconsiders the legacies of two institutions that transformed the theory and practice of transitional justice. Whereas the Nuremberg Trials exemplify the promise of legalism and international criminal justice, South Africa's Truth and Reconciliation Commission promoted restorative justice and truth commissions. Bronwyn Leebaw argues that the two frameworks share a common problem: Both rely on criminal justice strategies to investigate experiences of individual victims and perpetrators, which undermines their critical role as responses to systematic atrocities. Drawing on the work of influential transitional justice institutions and thinkers such as Judith Shklar, Hannah Arendt, José Zalaquett, and Desmond Tutu, Leebaw offers a new approach to thinking about the critical role of transitional justice - one that emphasizes the importance of political judgment and investigations that examine complicity in, and resistance to, systematic atrocities.

This book explores the social economic processes of inequality in nineteenth- and early-twentieth-century rural China. Drawing on uniquely rich source materials, Shuang Chen provides a comprehensive view of the creation of a social hierarchy wherein the state classified immigrants to the Chinese county of Shuangcheng into distinct categories, each associated with different land entitlements. The resulting patterns of wealth stratification and social hierarchy were then simultaneously challenged and reinforced by local people. The tensions built into the unequal land entitlements shaped the identities of immigrant groups, and this social hierarchy persisted even after the institution of unequal state entitlements was removed. State-Sponsored Inequality offers an in-depth understanding of the key factors that contribute to social stratification in agrarian societies. Moreover, it sheds light on the many parallels between the stratification system in nineteenth-century Shuangcheng and structural inequality in contemporary China.

Situated along the line that divides the rich ecologies of Asia and Australia, the Indonesian archipelago is a hotbed for scientific exploration, and scientists from around the world have made key discoveries there. But why do the names of Indonesia’s own scientists rarely appear in the annals of scientific history? In The Floracrats Andrew Goss examines the professional lives of Indonesian naturalists and biologists, to show what happens to science when a powerful state becomes its greatest, and indeed only, patron.    With only one purse to pay for research, Indonesia’s scientists followed a state agenda focused mainly on exploiting the country’s most valuable natural resources—above all its major export crops: quinine, sugar, coffee, tea, rubber, and indigo. The result was a class of botanic bureaucrats that Goss dubs the “floracrats.” Drawing on archives and oral histories, he shows how these scientists strove for the Enlightenment ideal of objective, universal, and useful knowledge, even as they betrayed that ideal by failing to share scientific knowledge with the general public. With each chapter, Goss details the phases of power and the personalities in Indonesia that have struggled with this dilemma, from the early colonial era, through independence, to the modern Indonesian state. Goss shows just how limiting dependence on an all-powerful state can be for a scientific community, no matter how idealistic its individual scientists may be.

Book is in Used-VeryGood condition. Pages and cover are clean and intact. Used items may not include supplementary materials such as CDs or access codes. May show signs of minor shelf wear and contain very limited notes and highlighting. 0.81

Book is in NEW condition. 0.81

Book is in Used-VeryGood condition. Pages and cover are clean and intact. Used items may not include supplementary materials such as CDs or access codes. May show signs of minor shelf wear and contain very limited notes and highlighting. 1.3

Where they have burned books, they will end in burning human beings, declared German poet Heinrich Heine. This book identifies the regime-sponsored, ideologically driven, and systemic destruction of books and libraries in the 20th century that often served as a prelude or accompaniment to the massive human tragedies that have characterized a most violent century. Using case studies of libricide committed by Nazis, Serbs in Bosnia, Iraqis in Kuwait, Maoists during the Cultural Revolution in China, and Chinese Communists in Tibet, Knuth argues that the destruction of books and libraries by authoritarian regimes was sparked by the same impulses toward negation that provoked acts of genocide or ethnocide.Readers will learn why some people―even those not subject to authoritarian regimes―consider the destruction of books a positive process. Knuth promotes understanding of the reasons behind extremism and patterns of cultural terrorism, and concludes that what is at stake with libricide is nothing less than the preservation and continuation of the common cultural heritage of the world. Anyone committed to freedom of expression and humanistic values will embrace this passionate and valuable book.

Most narratives depict Soviet Cold War cultural activities and youth groups as drab and dreary, militant and politicized. In this study Gleb Tsipursky challenges these stereotypes in a revealing portrayal of Soviet youth and state-sponsored popular culture.             The primary local venues for Soviet culture were the tens of thousands of klubs where young people found entertainment, leisure, social life, and romance. Here sports, dance, film, theater, music, lectures, and political meetings became vehicles to disseminate a socialist version of modernity. The Soviet way of life was dutifully presented and perceived as the most progressive and advanced, in an attempt to stave off Western influences. In effect, socialist fun became very serious business. As Tsipursky shows, however, Western culture did infiltrate these activities, particularly at local levels, where participants and organizers deceptively cloaked their offerings to appeal to their own audiences. Thus, Soviet modernity evolved as a complex and multivalent ideological device.             Tsipursky provides a fresh and original examination of the Kremlin’s paramount effort to shape young lives, consumption, popular culture, and to build an emotional community—all against the backdrop of Cold War struggles to win hearts and minds both at home and abroad.

Examines the rhetoric in and around the New York State Asylum for Idiots in Syracuse, New York from 1854 to 1884.In the nineteenth century, language, rather than biology, created what we think of as disability. Much of the rhetorical nature of “idiocy,” and even intelligence itself, can be traced to the period when the New York State Asylum for Idiots in Syracuse first opened in 1854―memorialized today as the first public school for people considered “feeble-minded” or “idiotic.” The asylum-school pupil is a monumental example of how education attempts to mold and rehabilitate one’s being. Zosha Stuckey demonstrates how all education is in some way complicit in the urge to normalize.The broad, unstable, and cross-cultural category of “people with disabilities” endures an interesting relationship with rhetoric, education, speaking, and writing. Stuckey demystifies some of that relationship which requires new modes of inquiry and new ways of thinking, and she calls into question many of the assumptions about embodied differences as they relate to pedagogy, history, and public participation.

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The Dictionary of Epidemiology has established its position as the authoritative source for definitions of terms commonly used in this field. It is widely used all over the world, and has been translated into Chinese, Spanish, Japanese, French, Portuguese, Farsi, Arabic, Greek and Serbo-Croatian. This new edition has been extensively revised and contains almost 300 new entries. These new items provide improved coverage of infectious disease epidemiology and control, research methods, toxicology, genetics, informatics, health promotion and ethics. There are historical perspectives and liberal references to important articles and monographs. The combined work of over 100 epidemiologists from more than 30 nations, this Third Edition will be a valuable tool for students and professionals in epidemiology and public health.

Thirteen papers prepared for specialist sessions at the ASCE International Convention and Exposition, September 1992, New York City. Three major subject areas are covered: environmental, legal, and contractual issues; case histories showing the effects of excavation on adjacent facilities and solutions for their support and maintenance; and design and construction considerations cut-and-cover excavation systems, tunneling, urban blasting, and grouting technologies. Annotation copyright Book News, Inc. Portland, Or.

The evening of May 10, 1970, found a young Watt M. Casey Jr. standing awestruck, only a few feet from Jimi Hendrix as the legendary guitarist tore into his unique arrangement of “The Star-Spangled Banner” on the stage of San Antonio’s Hemisphere Arena during the Texas leg of his Cry of Love Tour. Bemoaning the fact that he had no camera to document the amazing experience or the visionary musicians creating it, Watt promised himself that he would make up for his oversight in the weeks and years to come. Little did he realize at the time that Hendrix had less than five  months to live. Casey made good on his resolution, and My Guitar Is a Camera provides the evidence. With a foreword by Steve Miller, this rich visual history of the vibrant live music scene in Austin and beyond during the 1970s and early 1980s allows Casey’s lens to reveal both the stage, awash in spotlights and crowd noise, and the more intimate backstage moments, where entertainers hold forth to interviewers and friends. As Outlaw Country’s cosmic cowboys mixed with East Coast rockers, Chicago bluesmen, and West Coast hippies, Watt Casey roamed at will, capturing the people, places, and happenings that blended to foster Austin’s emerging reputation as “Live Music Capital of the World.”