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Web Protocols and Practice: HTTP/1.1, Networking Protocols, Caching, and Traffic Measurement is an all-in-one reference to the core technologies underlying the World Wide Web. The book provides an authoritative and in-depth look at the systems and protocols responsible for the transfer of content across the Web. The HyperText Transfer Protocol (HTTP) is responsible for nearly three-quarters of the traffic on todays Internet. This books extensive treatment of HTTP/1.1 and its interaction with other network protocols make it an indispensable resource for both practitioners and students. Providing both the evolution and complete details of the basic building blocks of the Web, Web Protocols and Practice begins with an overview of Web software components and follows up with a description of the suite of protocols that form the semantic core of how content is delivered on the Web. The book later examines Web measurement and workload characterization and presents a cutting-edge report on Web caching and multimedia streaming. It concludes with a discussion on research perspectives that highlight topics that may affect the future evolution of the Web. Numerous examples and case studies thr

Host Your Web Site On The Cloud is your step-by-step guide to this revolutionary approach to hosting and managing your web applications.Cloud computing gives you the tools you need to prepare and cope with a traffic onslaught. You'll have the confidence to withstand a traffic surge without melting your servers or sending you into bankruptcy.There are a number of ways to use the cloud to host existing applications, build creative new ones, and improve the cost-effectiveness and efficiency or organizations large and small.You'll learn how to:gain a thorough understanding of cloud computingmaster the fundamentals of Amazon Web Servicesinstall and configure visual and command line toolsstore, retrieve, and distribute data quickly and easilybuild applications that scalemanage the monitoring, load balancing, and scaling capabilities of cloud computingAs a developer, you need room & flexibility to be innovative. Why waste time worrying about the technical aspects of server capacity? AWS handles security, load balancing, and server resources virtually so you're not restricted to one physical server.

In their early days, Twitter, Flickr, Etsy, and many other companies experienced sudden spikes in activity that took their web services down in minutes. Today, determining how much capacity you need for handling traffic surges is still a common frustration of operations engineers and software developers. This hands-on guide provides the knowledge and tools you need to measure, deploy, and manage your web application infrastructure before you experience explosive growth.In this thoroughly updated edition, authors Arun Kejariwal (MZ) and John Allspaw provide a systematic, robust, and practical approach to capacity planning—rather than theoretical models—based on their own experiences and those of many colleagues in the industry. They address the vast sea change in web operations, especially cloud computing.Understand issues that arise on heavily trafficked websites or mobile appsExplore how capacity fits into web/mobile app availability and performanceUse tools for measuring and monitoring computer performance and usageTurn measurement data into robust forecasts and learn how trending fits into the planning processExamine related deployment concepts: installation, configuration, and management automationLearn how cloud autoscaling enables you to scale your app’s capacity up or down

A web application involves many specialists, but it takes people in web ops to ensure that everything works together throughout an application's lifetime. It's the expertise you need when your start-up gets an unexpected spike in web traffic, or when a new feature causes your mature application to fail. In this collection of essays and interviews, web veterans such as Theo Schlossnagle, Baron Schwartz, and Alistair Croll offer insights into this evolving field. You'll learn stories from the trenches--from builders of some of the biggest sites on the Web--on what's necessary to help a site thrive.Learn the skills needed in web operations, and why they're gained through experience rather than schoolingUnderstand why it's important to gather metrics from both your application and infrastructureConsider common approaches to database architectures and the pitfalls that come with increasing scaleLearn how to handle the human side of outages and degradationsFind out how one company avoided disaster after a huge traffic delugeDiscover what went wrong after a problem occurs, and how to prevent it from happening againContributors include:John AllspawHeather ChampMichael ChristianRichard CookAlistair CrollPatrick DeboisEric FlorenzanoPaul HammondJustin HuffAdam JacobJacob LoomisMatt MassieBrian MoonAnoop NagwaniSean PowerEric RiesTheo SchlossnagleBaron SchwartzAndrew Shafer

Weighted, powder-coated base stays in place to hold sleek, black posts (TCO11611) with adjustable, nylon web tape to provide stylish, portable traffic guides. Ideal for users needing frequent adjustment of post locations indoors and outdoors. Tape exte

Weighted, polished chrome base stays in place to hold sleek, polished chrome posts (TCO11500) with adjustable, nylon web tape to provide stylish, portable traffic guides. Ideal for users needing frequent adjustment of post locations indoors and outdoors. Tape extends from post head up to 10' and retracts slowly and safely as needed. Each Adjusta-tape post can receive tape from up to three other posts. Heavy-duty shell is mirror-polished. Post is sold separately.

Sleek, black posts with adjustable, nylon web tape provide stylish, portable traffic guides. Ideal for users needing frequent adjustment of post locations indoors and outdoors. They are suitable for heavy-duty use. Tape extends from post head up to 10'

Weighted, powder-coated base stays in place to hold sleek, black posts (TCO11611) with adjustable, nylon web tape to provide stylish, portable traffic guides. Ideal for users needing frequent adjustment of post locations indoors and outdoors. Tape extends from post head up to 10' and retracts slowly and safely as needed. Each Adjusta-tape post can receive tape from up to three other posts. Heavy-duty shell is powder-coated. Post is sold separately.

Sleek, black posts with adjustable, nylon web tape provide stylish, portable traffic guides. Ideal for users needing frequent adjustment of post locations indoors and outdoors. They are suitable for heavy-duty use. Tape extends from post head up to 10' and retracts slowly and safely as needed. Each Adjusta-tape post can receive tape from up to three other posts. Heavy-duty shell is powder-coated. Weighted, powder-coated, black base (TCO11711) stays in place and is sold separately.

Sleek, polished chrome posts with adjustable, nylon web tape provide stylish, portable traffic guides. Ideal for users needing frequent adjustment of post locations indoors and outdoors. They are suitable for heavy-duty use. Tape extends from post head up to 10' and retracts slowly and safely as needed. Each Adjusta-tape post can receive tape from up to three other posts. Heavy-duty shell is mirror-polished. Weighted, polished chrome base (TCO11501) stays in place and is sold separately.

Sleek, polished chrome posts with adjustable, nylon web tape provide stylish, portable traffic guides. Ideal for users needing frequent adjustment of post locations indoors and outdoors. They are suitable for heavy-duty use. Tape extends from post head

The book begins with a briefing on Jakob's web usability principles, themselves culled from years of research. The 50 sites fall under such categories as Fortune 500 Sites, Highest-Traffic Sites, and E-Commerce Sites. The content is simply presented: Four book pages are devoted to each homepage. The first page is a clean screenshot of the site's homepage (for readers to make their own, unbiased judgments), followed by a page that explains the site's purpose and summarizes its success--or failure--at usabilty. The third and fourth pages are devoted to crtiques, where Jakob and Marie present no-holds-barred commentary for specific usability practices, as well as suggestions for improvement. Although only the homepage of each site is analyzed, many of the critiques can be applied to overall website design.

Perspectives on the varied challenges posed by big data for health, science, law, commerce, and politics.Big data is ubiquitous but heterogeneous. Big data can be used to tally clicks and traffic on web pages, find patterns in stock trades, track consumer preferences, identify linguistic correlations in large corpuses of texts. This book examines big data not as an undifferentiated whole but contextually, investigating the varied challenges posed by big data for health, science, law, commerce, and politics. Taken together, the chapters reveal a complex set of problems, practices, and policies.The advent of big data methodologies has challenged the theory-driven approach to scientific knowledge in favor of a data-driven one. Social media platforms and self-tracking tools change the way we see ourselves and others. The collection of data by corporations and government threatens privacy while promoting transparency. Meanwhile, politicians, policy makers, and ethicists are ill-prepared to deal with big data's ramifications. The contributors look at big data's effect on individuals as it exerts social control through monitoring, mining, and manipulation; big data and society, examining both its empowering and its constraining effects; big data and science, considering issues of data governance, provenance, reuse, and trust; and big data and organizations, discussing data responsibility, “data harm,” and decision making.ContributorsRyan Abbott, Cristina Alaimo, Kent R. Anderson, Mark Andrejevic, Diane E. Bailey, Mike Bailey, Mark Burdon, Fred H. Cate, Jorge L. Contreras, Simon DeDeo, Hamid R. Ekbia, Allison Goodwell, Jannis Kallinikos, Inna Kouper, M. Lynne Markus, Michael Mattioli, Paul Ohm, Scott Peppet, Beth Plale, Jason Portenoy, Julie Rennecker, Katie Shilton, Dan Sholler, Cassidy R. Sugimoto, Isuru Suriarachchi, Jevin D. West

This practical guide shows intermediate and advanced web and mobile app developers how to build highly scalable Python applications in the cloud with Google App Engine. The flagship of Google's Cloud Platform, App Engine hosts your app on infrastructure that grows automatically with your traffic, minimizing up-front costs and accommodating unexpected visitors. You’ll learn hands-on how to perform common development tasks with App Engine services and development tools, including deployment and maintenance.App Engine's Python support includes a fast Python 2.7 interpreter, the standard library, and a WSGI-based runtime environment. Choose from many popular web application frameworks, including Django and Flask.Get a hands-on introduction to App Engine's tools and features, using an example applicationSimulate App Engine on your development machine with tools from Google Cloud SDKStructure your app into individually addressable modules, each with its own scaling configurationExploit the power of the scalable Cloud Datastore, using queries, transactions, and data modeling with the ndb libraryUse Cloud SQL for standard relational databases with App Engine applicationsLearn how to deploy, manage, and inspect your application on Google infrastructure

The best parts of physics are the last topics that our students ever see. These are the exciting new frontiers of nonlinear and complex systems that are at the forefront of university research and are the basis of many high-tech businesses. Topics such as traffic on the World Wide Web, the spread of epidemics through globally-mobile populations, or the synchronization of global economies are governed by universal principles just as profound as Newton's laws. Nonetheless, the conventional university physics curriculum reserves most of these topics for advanced graduate study. Two justifications are given for this situation: first, that the mathematical tools needed to understand these topics are beyond the skill set of undergraduate students, and second, that these are specialty topics with no common theme and little overlap.Introduction to Modern Dynamics dispels these myths. The structure of this book combines the three main topics of modern dynamics - chaos theory, dynamics on complex networks, and general relativity - into a coherent framework. By taking a geometric view of physics, concentrating on the time evolution of physical systems as trajectories through abstract spaces, these topics share a common and simple mathematical language through which any student can gain a unified physical intuition. Given the growing importance of complex dynamical systems in many areas of science and technology, this text provides students with an up-to-date foundation for their future careers.

The best parts of physics are the last topics that our students ever see. These are the exciting new frontiers of nonlinear and complex systems that are at the forefront of university research and are the basis of many high-tech businesses. Topics such as traffic on the World Wide Web, the spread of epidemics through globally-mobile populations, or the synchronization of global economies are governed by universal principles just as profound as Newton's laws. Nonetheless, the conventional university physics curriculum reserves most of these topics for advanced graduate study. Two justifications are given for this situation: first, that the mathematical tools needed to understand these topics are beyond the skill set of undergraduate students, and second, that these are specialty topics with no common theme and little overlap.Introduction to Modern Dynamics dispels these myths. The structure of this book combines the three main topics of modern dynamics - chaos theory, dynamics on complex networks, and general relativity - into a coherent framework. By taking a geometric view of physics, concentrating on the time evolution of physical systems as trajectories through abstract spaces, these topics share a common and simple mathematical language through which any student can gain a unified physical intuition. Given the growing importance of complex dynamical systems in many areas of science and technology, this text provides students with an up-to-date foundation for their future careers.

Double Your Web Traffic—Overnight! Google gets searched more than 250 million times every day—creating an unbelievable opportunity to get your business in front of thousands every minute...IF you know what you’re doing. Google AdWords experts Perry Marshall and Bryan Todd uncover the fundamentals, techniques, tools, and tricks that Google should teach you, but doesn’t. Learn how to build an aggressive campaign from scratch, increase your search engine visibility, consistently capture clicks, double your website traffic, and increase your sales! No other guide is as comprehensive or current in its coverage of today’s fastest, most powerful advertising medium. Learn how to: Build a powerful, streamlined campaign from scratch Develop high quality keyword lists Write killer advertising and website copy that gets clicks Get your ads in front of the best audience possible Keep your ads showing up with high quality scores Triple your traffic with site-targeted AdSense and Google image ads Earn high rankings in Google’s organic search results Slash your bid prices Gain more conversions and sales Avoid costly mistakes made by all Google advertisers Determine what’s working with Google’s conversion tracking And more! Plus get FREE e-mail updates on Google’s ever-changing system!

Plan and launch your PPC campaign and keep track of its progress If you want potential customers to form a traffic jam at your Web site, Pay Per Click just might do the trick. This book will help you decide! It tells you all about Google AdWords and Yahoo! Sponsored Search, targeting your customers, watching out for fraud, assessing the pros and cons of Pay Per Click, and making Pay Per Click work for you. Discover how to Use the right keywords to trigger your ads Figure your breakeven point Write ads that reach your customers Calculate return on investment Use geo targeting Track your ad results