14 products were found matching your search for grewal in 1 shops:

Part of the Project of History of Indian Science, Philosophy, and Culture series on medieval Indian history, this volume looks at the period through the larger parameters of religion and religious movements within some of the country's major religions.

Grewal/Levy Marketing 7e was designed to show today’s social and digital student how marketing adds value and how firms maintain and rely on value for establishing lasting relationships with customers. The seventh edition represents the authors’ most extensive revision today, exploring both fundamentals and new marketing influencers such as digital, social and mobile marketing, marketing analytics and the psychology influencers on consumer behavior.  Written in an engaging, highly visual format with up-to-date examples throughout for today’s mobile students and instructors.  Accompanied by Connect®, our highly reliable, digital teaching and learning solution that embeds learning science and award-winning adaptive tools to improve student results as well as a robust suite of instructor resources and a regularly updated author blog.   

M: Marketing is the most concise, impactful approach to Principles of Marketing on the market, with tightly integrated topics that explore both marketing fundamentals and new influencers, all in an engaging format. Authors Grewal and Levy emphasize that even the best products and services will go unsold if marketers cannot communicate their value. A robust suite of instructor resources and a regularly updated author blog provide a steady stream of current, fresh ideas for the classroom. Grewal and Levy's M: Marketing, Sixth Edition, is available through McGraw-Hill Connect®, a highly reliable, easy-to-use homework and learning management solution that embeds learning science and award-winning adaptive tools to improve student results.

NOTE: Access code is not included with this book Value-Added, Every Time. Grewal's value-based approach emphasizes that even the best products and services will go unsold if marketers cannot communicate their value. M: Marketing is the most concise, impactful approach to Principles of Marketing on the market, with tightly integrated topics that explore both marketing fundamentals and new influencers, all in an engaging format that allows for easy classroom and assignment management. A robust suite of instructor resources and regularly updated Grewal/Levy author blog provide a steady stream of current, fresh ideas for the classroom. Grewal/Levy's M: Marketing 5th edition is available through McGraw-Hill Connect, a subscription-based learning service accessible online through personal computer or tablet. A subscription to Connect includes the following: SmartBook - an adaptive digital version of the course textbook that personalizes the reading experience based on how well students are learning the content. Access to homework assignments, quizzes, syllabus, notes, reminders, and other important files for the course. Auto-graded assignments in Connect Marketing include iSeeIt! concept animations, video cases, and other application exercises that challenge students to apply concepts and examine how firms analyze, create, deliver, communicate, and capture value. Contact your Learning Technology Representative for a complete list of assignments by chapter and learning outcome. Progress dashboards that quickly show students how they are performing on assignments, with tips for improvement. The option to purchase (for a small fee) a print version of the book. This binder-ready, loose-leaf version includes free shipping. Complete system requirements to use Connect can be found here.

This important new contribution to the New Cambridge History of India examines chronologically the entire span of Sikh history from prehistoric times to the present day. In an introductory chapter, Professor Grewal surveys the changing pattern of human settlements in the Punjab until the fifteenth century and the emergence of the Punjabi language as the basis of regional articulation. Subsequent chapters explore the life and beliefs of Guru Nanak--the founder of Sikhism; the extension and modification of his ideas by his successors; the increasing number and composition of their followers and the development of Sikh self identity. Professor Grewal also analyzes the emergence of Sikhism in relation to the changing historical situation of Turko-Afghan rule, the Mughal empire and its disintegration, British rule and independence.

M: Marketing is the most concise, impactful approach to Principles of Marketing on the market, with tightly integrated topics that explore both marketing fundamentals and new influencers, all in an engaging format. Authors Grewal and Levy emphasize that even the best products and services will go unsold if marketers cannot communicate their value. A robust suite of instructor resources and a regularly updated author blog provide a steady stream of current, fresh ideas for the classroom. Grewal and Levy's M: Marketing, Sixth Edition, is available through McGraw-Hill Connect®, a highly reliable, easy-to-use homework and learning management solution that embeds learning science and award-winning adaptive tools to improve student results.

This important new contribution to the New Cambridge History of India examines chronologically the entire span of Sikh history from prehistoric times to the present day. In an introductory chapter, Professor Grewal surveys the changing pattern of human settlements in the Punjab until the fifteenth century and the emergence of the Punjabi language as the basis of regional articulation. Subsequent chapters explore the life and beliefs of Guru Nanak--the founder of Sikhism; the extension and modification of his ideas by his successors; the increasing number and composition of their followers and the development of Sikh self identity. Professor Grewal also analyzes the emergence of Sikhism in relation to the changing historical situation of Turko-Afghan rule, the Mughal empire and its disintegration, British rule and independence.

M: Marketing is the most concise, impactful approach to Principles of Marketing on the market, with tightly integrated topics that explore both marketing fundamentals and new influencers, all in an engaging format. Authors Grewal and Levy emphasize that even the best products and services will go unsold if marketers cannot communicate their value. A robust suite of instructor resources and a regularly updated author blog provide a steady stream of current, fresh ideas for the classroom. Grewal and Levy's M: Marketing, Sixth Edition, is available through McGraw-Hill Connect®, a highly reliable, easy-to-use homework and learning management solution that embeds learning science and award-winning adaptive tools to improve student results.

M: Marketing is the most concise, impactful approach to Principles of Marketing on the market, with tightly integrated topics that explore both marketing fundamentals and new influencers, all in an engaging format. Authors Grewal and Levy emphasize that even the best products and services will go unsold if marketers cannot communicate their value. A robust suite of instructor resources and a regularly updated author blog provide a steady stream of current, fresh ideas for the classroom. Grewal and Levy's M: Marketing, Sixth Edition, is available through McGraw-Hill Connect®, a highly reliable, easy-to-use homework and learning management solution that embeds learning science and award-winning adaptive tools to improve student results.

Grewal/Levy Marketing 7e was designed to show today’s social and digital student how marketing adds value and how firms maintain and rely on value for establishing lasting relationships with customers. The seventh edition represents the authors’ most extensive revision today, exploring both fundamentals and new marketing influencers such as digital, social and mobile marketing, marketing analytics and the psychology influencers on consumer behavior.  Written in an engaging, highly visual format with up-to-date examples throughout for today’s mobile students and instructors.  Accompanied by Connect®, our highly reliable, digital teaching and learning solution that embeds learning science and award-winning adaptive tools to improve student results as well as a robust suite of instructor resources and a regularly updated author blog.   

Grewal/Levy was designed for today’s changing student population. It has a strong emphasis on experiential learning and focuses on the value that marketers create for the firm. This textbook also provides students with hands-on learning tools through Connect Marketing, and provides professors with updated tools every month through the monthly newsletter. With Connect, students examine how firms analyze, create, deliver, communicate, and capture value by exploring both the fundamentals in marketing and new influences, such as social media, all in a format that allows for instructor assessment of learning outcomes, and provides students with a tight integration of topics.

M: Marketing is the most concise, impactful approach to Principles of Marketing on the market, with tightly integrated topics that explore both marketing fundamentals and new influencers, all in an engaging format. Authors Grewal and Levy emphasize that even the best products and services will go unsold if marketers cannot communicate their value. A robust suite of instructor resources and a regularly updated author blog provide a steady stream of current, fresh ideas for the classroom. Grewal and Levy's M: Marketing, Sixth Edition, is available through McGraw-Hill Connect®, a highly reliable, easy-to-use homework and learning management solution that embeds learning science and award-winning adaptive tools to improve student results.

Grewal/Levy Marketing 7e was designed to show today’s social and digital student how marketing adds value and how firms maintain and rely on value for establishing lasting relationships with customers. The seventh edition represents the authors’ most extensive revision today, exploring both fundamentals and new marketing influencers such as digital, social and mobile marketing, marketing analytics and the psychology influencers on consumer behavior.  Written in an engaging, highly visual format with up-to-date examples throughout for today’s mobile students and instructors.  Accompanied by Connect®, our highly reliable, digital teaching and learning solution that embeds learning science and award-winning adaptive tools to improve student results as well as a robust suite of instructor resources and a regularly updated author blog.   

Dhruv Grewal received a Ph.D. from Virginia Tech and is the Toyota Chair in Commerce and Electronic Business and professor of marketing at Babson College. His academic interests focus is on marketing foundations and research, retailing, pricing, and value-based strategies. Dr. Grewal was awarded the 2005 Lifetime Achievement in Behavioral Pricing Award by Fordham University and was listed in the World's Most Influential Scientific Minds by Thomson Reuters in 2014. He is a coauthor of Marketing Research, has published more than 70 articles in leading journals, and serves on numerous editorial boards. Dr. Grewal is a recipient of the 2005 Sherwin-Williams Distinguished Teaching Award, SMA; 2003 AMA Award for Innovative Excellence in Marketing Education; 1999 AMS Great Teachers in Marketing Award; and 1998 Executive MBA Teaching Excellence Award. He has taught executive seminars and joined in research with numerous firms, including IRI, TJX, Radio Shack, Monsanto, McKinsey, and Motorola.