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A historia da fundadora de uma das casas de champanhe mais famosas do mundo e contada em A viuva Clicquot. Resultado de extenso trabalho de pesquisa, a historiadora cultural e biografa Tilar J. Mazzeo mostra que, nos seculos XVIII e XIX, Barbe-Nicole Clicquot Ponsardin foi uma das primeiras mulheres a liderar um imperio comercial internacional. Viuva aos 27 anos, com uma filha pequena e sem qualquer formacao empresarial, esta mulher pioneira, visionaria e corajosa, assumiu o controle da vinicola do marido, transformando uma empresa familiar num grande negocio, sob a marca Veuve Clicquot. Sem medo de arriscar a propria independencia financeira, ela fez do produto que vendia um sinonimo de luxo e tornou-se uma lenda na Franca, entrando para a Historia como a figura empreendedora que abriu horizontes para as mulheres no mundo dos negocios.

The yellow labels of the House Veuve Clicquot Ponsardin have become global icons, evoking excellence in champagne. By coincidence, Madame Clicquot named her daughter Clémentine, never suspecting that the labels of her champagne would one day be defined by that shining optimistic hue. The Veuve Clicquot Yellow is a subtle mix of golden yellow and orange. Its exceptional pigments give it unequalled charm and elegance. A symbol of wisdom and eternity, recalling the vivid brushstrokes of Gauguin and Rothko, the Veuve Clicquot Yellow is the supreme luxury, ushering in a breath of life, and a taste of metamorphosis.

Veuve Clicquot Ponsardin has been pushing boundaries since creating rosé Champagne in 1775. Centuries later, the brand represents a complete lifestyle: Veuve Clicquot is the drink of choice in spring at Goodwood Circuit in the United Kingdom, in summer on the polo lawns of New York, and in winter on Carnival chariots in Rio. Partnerships with names like Ferrari, Andrée Putman, the Campana Brothers, and Tom Dixon have led to limited-edition Champagnes and products from pillows and handbags to kitchenware and sports equipment. The house even uses eco-friendly packaging made from the pulp of Champagne region grapes a global first. Fine, authentic products and classic culture are truly the keys to life à la Clicquot.”

The yellow labels of the House Veuve Clicquot Ponsardin have become global icons, evoking excellence in champagne. By coincidence, Madame Clicquot named her daughter Clémentine, never suspecting that the labels of her champagne would one day be defined by that shining optimistic hue. The Veuve Clicquot Yellow is a subtle mix of golden yellow and orange. Its exceptional pigments give it unequalled charm and elegance. A symbol of wisdom and eternity, recalling the vivid brushstrokes of Gauguin and Rothko, the Veuve Clicquot Yellow is the supreme luxury, ushering in a breath of life, and a taste of metamorphosis.

Based on information gathered from extensive company archives from Veuve Clicquot Ponsardin, this is a portrait of Madame Clicquot which reveals a complex and fascinating figure. This book not only highlights the life of La Grande Dame, but also the times in which she lived, her family, the Champagne region and Europe itself, against the backdrop of such historic events as the French Revolution, and the Napoleonic Wars. Madame Cliquot has become a landmark of French culture. CONTENTS: Madame Clicquot * Edouard Werle * The House of Veuve Clicquot Ponsardin * Vineyard and Cellar * Veuve Clicquot Labelling and Presentation * Appendix

Veuve Clicquot Ponsardin has been pushing boundaries since creating rosé Champagne in 1775. Centuries later, the brand represents a complete lifestyle: Veuve Clicquot is the drink of choice in spring at Goodwood Circuit in the United Kingdom, in summer on the polo lawns of New York, and in winter on Carnival chariots in Rio. Partnerships with names like Ferrari, Andrée Putman, the Campana Brothers, and Tom Dixon have led to limited-edition Champagnes and products from pillows and handbags to kitchenware and sports equipment. The house even uses eco-friendly packaging made from the pulp of Champagne region grapes a global first. Fine, authentic products and classic culture are truly the keys to life à la Clicquot.”

A historia da fundadora de uma das casas de champanhe mais famosas do mundo e contada em A viuva Clicquot. Resultado de extenso trabalho de pesquisa, a historiadora cultural e biografa Tilar J. Mazzeo mostra que, nos seculos XVIII e XIX, Barbe-Nicole Clicquot Ponsardin foi uma das primeiras mulheres a liderar um imperio comercial internacional. Viuva aos 27 anos, com uma filha pequena e sem qualquer formacao empresarial, esta mulher pioneira, visionaria e corajosa, assumiu o controle da vinicola do marido, transformando uma empresa familiar num grande negocio, sob a marca Veuve Clicquot. Sem medo de arriscar a propria independencia financeira, ela fez do produto que vendia um sinonimo de luxo e tornou-se uma lenda na Franca, entrando para a Historia como a figura empreendedora que abriu horizontes para as mulheres no mundo dos negocios.